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Arabic Week > Lifestyle > Amina Muaddi’s Spring 2022 Campaign Brings Arabic Culture, Expanded Styles, to the Fore
Lifestyle

Amina Muaddi’s Spring 2022 Campaign Brings Arabic Culture, Expanded Styles, to the Fore

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Last updated: June 3, 2024 12:15 am
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In its latest spring 2022 campaign, footwear brand Amina Muaddi is celebrating more than shoes — it’s celebrating Arabic culture.

The designer, who is of Romanian-Jordanian heritage, said she’s been mulling her creative concept since before the pandemic. It comes to life Monday.

More from WWD

“I really wanted to do something meaningful that would be an ode to my Arab heritage, a celebration of our culture,” Muaddi told WWD. “Evidently, I wanted to work with creatives that could…



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